Mrs Marvellous, or rather her alter ego Joanna approached us for some help in making her brand look as quality as her products.
We worked with Joanna on a simple branding exercise to understand more about her business and understand her market.
Whilst what Joanna makes is craft it is also art and the care, attention and detail that goes into Joanna’s products, means she is producing unique, high-value items for an audience that values her skill.
With that in mind, we created a number of logo options to present which included and the chosen once used text with a logomark of crossed needles.
To provide the small business with the most cost-effective approach to marketing the brand, we worked with Joanna to replace her old WIX templated website with a new WIX website.
Whilst WIX is not a design agency favoured tool, it does enable a simple website to quickly and easily be created by non-developers. We were then able to assist Joanna with ensuring the structure was correct and the content including SEO was set up in the best way allowed.
The bespoke design we created for her postcards, we then recreated in Canva to enable her to change content as needed but ensuring there was always a consistent approach.