Social Media Training

What will I learn?

Upon completion of this course, you’ll have gained the necessary skills to:

  • Understand the importance of a social media strategy
  • Understand who your audience is and how to appeal to them
  • Understand how to create great content and what you should be posting about
  • Set up, manage and analyse the key social media platforms you want to use
  • Understand how to use supporting apps and software to help you manage your strategy

Why should I take this course?

This course is perfect for those who are just starting up or have little-to-no knowledge of social media or understand how it can be used as a marketing platform.

We’ll cover all the basics to get you up and running with the foundations of a strategy for you to use for the next 3 months.

We'll ensure you get hands-on and start creating content as part of the session.

Course overview

Check out the high-level overview of the course structure:

Social Media - What the #hashtag is it?:

  • Why do people flock to social media?
  • The social media theory (1:9:90 rule)
  • Social media best practice

Setting your goals & objectives:

  • Understanding your business & its social media objectives
  • Understanding your audience & their needs
  • Creating a social media strategy

Identifying the right platform:

  • Identifying the right platform for your business

Planning your content:

  • Understanding the type of content to post
  • Establishing what to post
  • Creating a content calendar
Setting up your social media platforms:
  • Understanding the imagery and language to use
  • Understanding what to do for the 3 most popular channels
  • Understanding how to review the analytics for each of your channels
Supporting tools:
  • Understanding & using the available tools to create content
  • Understanding & using the available tools to schedule content
  • Establishing what other tools might help your business moving forward

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Beginner Course

Our Beginner Social Media Training Course is a 1/2 day course which can be delivered at your offices.

Get in touch to book a course today!

Prices start from

£150.00 + VAT