ADVANCED COURSE

Social Media Training

What Will I Learn?

Upon completion of this course, you’ll have gained the necessary skills to:

  • Tie organic & paid for social media into your marketing strategy
  • Use social media monitoring & engagement platforms
  • Optimise social media profiles for search engines
  • Understand how to use social media analytics
  • Understand the best practices for Paid For social media

Why Should I Take This Course?

This course has been designed for those who already use Social Media for online marketing, such as managing a Facebook page or a Twitter profile.

If you’re looking to build and improve on relationships, engagement, learn how to use analytics and start using Paid For social media advertising this course will be suitable

Course Overview

Optimising your social media strategy:
  • A quick audit of your activity on Social Media
  • How to tie Social media into your marketing strategy
  • Tips for implementing your strategy
  • Reviewing social media objectives
Social Media Engagement & Monitoring Tools:
  • How to use Hootsuite or Buffer
Paid For Social Media:
  • How Paid For social media works
  • How to find and save audiences
  • How to create a ‘look-a-like’ audience
  • How to create a campaign
  • Understanding insights around a campaign
  • Best practices for Paid For social media
Social Media Analytics:
  • Campaign Tracking with Google Analytics
  • Facebook Insights
  • Twitter Insights
  • Instagram Insights
  • LinkedIn Insights
  • Any other platforms you may use also covered
  • How to use campaign results to learn and adapt

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Advanced Course

This course will take an in-depth look into the engagement, monitoring, analytics and advertising of the most popular social media networks. You’ll learn how to gather valuable insights and use those to understand what is and isn’t working and how to react to it to improve future campaigns.

2 Day Course.
Can be sat in-house or at our offices in Saltash*.

£320 Per Person

ex VAT.

Book Course

Download Course Overview

Need something custom?

Need something more suited to you and your business? We can create a fully custom training coursed. 

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